Highlights from Sonoma Raceway

We are very thankful to Sonoma Raceway for inviting us to display the Scrambls KleenSpeed EV-X11 during the GoPro Indy Grand Prix of Sonoma last weekend. We were given a premium location opposite the Audi Forum. It was a fantastic opportunity for race fans to learn about scrambls and take photos of themselves with the world's fastest electric vehicle. We have shared some of the highlights on our Facebook page.

Mobile Enterprise: "Social Tool Allows for Tweet Encryption"

Mobile Enterprise spoke recently with Michael Sprague, co-founder of scrambls, about the launch of scrambls social, our first mobile app: "It started with privacy. We asked, 'Can we encrypt Twitter and how can we go about that,'" Sprague said. "It then became about more than just privacy features; it became about control."

"Mobile app developers can use the scrambls social software development kit (SDK) to build their applications and sites with scrambls and enhance their privacy and security features in the process. Scrambls social also provides native apps in order to make the process of building scrambls-enabled apps easier."

Read the full article here.

Search for scrambls social in the App Store or visit http://itunes.com/apps/scramblssocial

Mobile Business: "Safety and Data Protection with Every Tweet"

Mobile Business features the new scrambls iPhone app, explaining that you "simply type in the tweets that you want to scramble. The service encrypts the message immediately, even before they are sent into the cloud. Only the select group of friends who are defined by the user on scrambls.com can read the posts then."

Read the full article here.

Download the scrambls app for iPhone and iPad free from the iTunes App Store here.

$10 Million? Why Not $100 Million?

“I’m not suggesting there is anything wrong with $10 million,” said U.S. District Judge Richard Seeborg. “My question is: Why is it $10 million?” Seeborg was questioning the proposed privacy settlement relating to Facebook's "Sponsored Stories," a settlement which, if approved, is expected to cost the social network over $100 million in advertising revenues. The discrepancy between this cost estimate and the relatively modest settlement amount led Seeborg to decide to give the matter "a little bit of thought."

We have seen repeated instances of companies settling serious privacy complaints for nominal amounts. How much should a company pay to use your name, photographs, and other personal information to sell ads? How much value would you like to see Judge Seeborg place on your privacy?

Wozniak Forecasts Horrendous Future for Cloud Computing

Apple co-founder Steve Wozniak told an audience in Washington, D.C. yesterday that "I really worry about everything going to the cloud. I think it's going to be horrendous. I think there are going to be a lot of horrible problems in the next five years." Woz explained that "With the cloud, you don't own anything. You already signed it away," referring to the typical Terms of Use agreements that most people accept without much hesitation. "I want to feel that I own things," Wozniak said. "A lot of people feel, 'Oh, everything is really on my computer,' but I say the more we transfer everything onto the web, onto the cloud, the less we're going to have control over it."

If you are moving data to the cloud, protect it first. Scrambls gives you a simple mechanism to control who can access your content and on what terms. That means that service providers can't read your confidential information and sell it the highest bidder. If access to your account is hacked, you have a second layer of protection for your data.